Digital PR Specialist (14-Month FTC)
We're looking for an experienced Digital PR Specialist to join our Organic Search team and lead on the creation and execution of digital PR strategies, across both campaigns and reactive
The ideal person will have 3+ years experience in digital PR and in managing their own client accounts and digital PR strategies from end-to-end.
Please note, this is a 14-month FTC contract starting in February 2025.
Closing Date: 10/01/2025
Evoluted is a leading full-service digital agency based in Sheffield, South Yorkshire. We specialise in results-focused digital marketing, bespoke web development and digital design for recognised brands and SMEs across the UK.
Reporting to the Head of Organic Search and working closely with a team of technical SEOs and content strategists, you will be responsible for delivering exciting, results-drive digital PR strategies on behalf of our portfolio of local and national clients.
We’re looking for someone experienced in PR who can hit the ground running with client campaigns and who has a strong understanding of how their work contributes to organic wider search goals. There is a client-facing element to this role, so you should feel comfortable with clients, boasting strong communication skills and a proactive attitude to realise success.
Here are some of the benefits of working at Evoluted, and keep scrolling to see the key responsibilities for this role:
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Fully Hybrid Working
We offer a 100% hybrid working environment - whether you work from home, our Sheffield HQ or anything in between. So whether you just wanna sit in your PJs and get your head down or drop by the office for a more social working environment, it's totally up to you!
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Transparent Salary Bands
We provide transparent, regularly reviewed salary bands so you'll always know what the reward is for your achievements and that you're in line with both your peers and the wider industry. This is tied into our performance management framework so you can celebrate continuous development as well as the big leaps.
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Career Development Support
We all want to know what the next step in our career looks like and more importantly, how we can get there. That's why we built our own bespoke performance management tool combining clear skill-based progression pathways with qualitative appraisals to get a 360-view of your personal development.
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Flexi-Time
We know that everyone's lives are a little bit different and we all have our own commitments away from work. Our flexi-time policy means you can work anytime between 7am and 7pm, leaving plenty of time for appointments, school runs, workouts, siestas or whatever else might come up!
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Mental Health Support
With a shift in awareness and a rise in mental health support requirements, more people than ever are talking about their mental health and wellbeing at work. Evoluted have contracted Sanctus to provide trained mental health coaches who are available every month to anyone who would like a safe space to talk.
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Profit Share Scheme
20% of Evoluted's profit from client-related work is shared equally amongst the whole team every year in December's payroll. We love being able to share the rewards from our company’s success with our team, providing a well-deserved end of year bonus as a thankyou for your commitment and hard work.
Key responsibilities:
Monitoring journalist requests and newswires for sources, comments and opportunities.
Contributing to continuously building and maintaining our database of contacts.
Establishing lasting relationships with publications, media, influencers and journalists in a wide range of industries.
Delivering creative PR and outreach campaigns to hit coverage KPIs and that contribute to organic search performance KPIs.
Stay on top of the national and industry-relevant news agenda for clients to ensure we spot reactive opportunities.
Assisting with content ideation, with a focus on content designed to attract backlinks from high-authority and/or highly-relevant publications
Producing press releases to expected style guidelines and tone of voice requirements.
Maintaining roadmaps, seasonal content calendar and project plans for clients.
Creating reports that provide clients with meaningful insights that are clearly explained in terms that relate to their organisation’s KPIs.
Building strong relationships with clients where you are their key point of communication.
Supporting new business initiatives including research, analysis, proposal writing and pitching to prospective clients.
Requirements:
Excellent copywriting and grammar skills
Proven experience of digital PR campaign delivery, ideally in portfolio format
Resourceful, with organisational skills and great attention to detail
Previous experience in an agency or in-house PR role required
Knowledge of organic search and it's link to digital PR desired
